"Amazing, fast, reliable! I'm a shopify brand owner and I've worked with ABZ Global/Marian for many years. … That's why I've kept them on retainer for years. They're consistent, reliable, and it allows me to focus on other parts of the business."
Engineering you can build a business on.
Fractional CTO leadership, custom web apps, Shopify ecommerce and AI integrations. Led personally by Marian Sorca, building software since 2010 and committed to getting the details right.
Projects from $2,000 Reply within 24 hours
Four ways to work with us.
Every engagement is led by Marian personally, with clear scope and responsibility throughout the work.
Fractional CTO
Senior technical judgment, without a full-time hire.
- Architecture & code review
- A technical roadmap that fits your runway
- Hiring & vendor oversight
- Security & scaling decisions
CTO of BLAK International, a private aviation company, from 2022 to April 2026.
Fractional CTO →Web apps
SaaS products, marketplaces and internal tools, built end to end.
- MVPs & full products
- Two-sided marketplaces
- Dashboards & admin panels
- Taking over builds others couldn’t finish
We built and run SelfManager.ai, our own AI-powered SaaS.
Web apps →Ecommerce on Shopify
Shopify and Shopify Plus stores, and the custom work behind them.
- Custom themes, from Figma or from scratch
- Custom functionality & checkout rules
- Integrations with CRM, invoicing & analytics
- Ongoing development on retainer
We run and scale Shopify Plus stores, including a US store that passed $10M in sales this year.
Ecommerce →AI & integrations
AI features that do real work, and the integrations that connect your tools.
- AI features inside your product
- Automations between the tools you already use
- APIs & webhooks
- MCP servers for ChatGPT & Claude
14 AI features in production in SelfManager.ai.
AI & integrations →
Connecting ChatGPT or Claude to your product? See MCP servers.
We also build and maintain sites on Squarespace, Webflow and WordPress.
Built end to end, and still ours to answer for.
A few of the 400+ sites and apps we’ve shipped, and what we were responsible for in each.

SelfManager.ai, a date-based AI task & project manager.
A product with real users, designed, built and run by Marian on Angular and Firebase, with 14 AI features in production. The AI patterns we use for client work run in our own product first.





More work: SafeOpt AddShoppers Ecommerce portfolio Web app portfolio
Five standards you can hold us to.
They’re the reason clients stay for years.
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01
Software Excellence
Clean, tested, maintainable code. We get the details right, and we leave a codebase the next engineer can work in.
“His code is clean and concise.”
Shannon, repeat client -
02
Engineering
We think in systems: the interface, the data, the integrations, and how it all runs after launch. Not just how it looks.
SelfManager.ai: designed, built and operated in production by Marian.
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03
Experience
Building software since 2010 means risks get spotted early and decisions stay practical. You don’t pay for our learning curve.
Since 2010 · 400+ sites and apps shipped
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04
Dedication
We stay responsible through delivery and after it. Many clients keep working with us for years.
“I had the pleasure of working with Marian again after six years, and I couldn’t be more pleased with the experience.”
Michael, ONE65 San Francisco -
05
Professionalism
Clear scope, honest advice, reliable communication and a documented handover. If something is a bad idea, we say so before you pay for it.
“I got constant updates, smart suggestions, and honest professional feedback.”
Jacob, web app client
A 4.9 out of 5 average client rating.
"I can't recommend Marian enough. He stepped in to handle a complex, custom Squarespace project that two other coders couldn't complete—and he handled it with ease."
“If I contribute to the success of my clients, I feel successful.”
Every project has the founder on it: not as a sales overlay, but doing the engineering.

Marian Sorca, founder.
That line is how I’ve worked from the start. It means I begin with your business goal, not with a technology I’d like to use. I recommend the scope that makes sense for where you are, and I tell you when something is a bad idea before you pay for it.
And I stay accountable after launch, which is why many clients have worked with me for years. abZ Global is the studio built around that standard.
When a project needs more hands, I lead the team, with one person responsible: me.
- Building software since 2010
- Working with US businesses since 2014
- Founder of SelfManager.ai
- CTO of BLAK International, private aviation, 2022 to April 2026
- Microsoft Certified Professional
- Works in English, German, Romanian & Croatian
Have a project in mind?
Tell us what you’re building and where it’s stuck. Within 24 hours you get useful questions and a proposed next step, or an honest answer if we’re not the right fit.
- 01Tell us about it.A few lines on the goal, the deadline and what exists today.
- 02A reply within 24 hours.Useful questions and a proposed next step, in writing.
- 03Scope and price agreed before work starts.Projects from $2,000. Fractional CTO work is billed monthly.