Services

Four engagements. One accountable engineer.

Fractional CTO leadership, custom web apps, Shopify ecommerce and AI integrations. Every engagement is led personally by Marian Sorca, with clear scope and responsibility throughout the work.

Projects from $2,000 Reply within 24 hours

(01) Which one fits

Start from the problem, not the service.

The four situations we hear most.

  1. 01

    “We have a product and developers, but no one senior to tell us if the tech will hold.”

    Fractional CTO
  2. 02

    “We need a product built, rebuilt, or finished after someone else couldn’t.”

    Web apps
  3. 03

    “Our store has outgrown its theme: custom features, integrations, Shopify Plus.”

    Ecommerce on Shopify
  4. 04

    “We want AI and our tools to do real work, not a demo.”

    AI & integrations

Some projects combine several engagements, such as a CTO review before a web app build. Describe your goal and we’ll recommend the right starting point.

(02) The engagements

What each engagement delivers.

The minimum engagement is $2,000. Full products and substantial integrations are scoped separately, once we understand the goal.

01 / Leadership

Fractional CTO

Senior technical judgment, without a full-time hire.

For
Founders and teams with a product and developers, but no senior technical lead.
How it runs
A technical review, a fixed number of hours each month, or a single decision. The review gets a fixed quote before anything starts; monthly work is billed monthly.
What you get
  • A written review of your code and infrastructure: strong, fragile, fix first, leave alone, each item with a cost and an order
  • Architecture, security and scaling decisions, with the cost attached
  • A technical roadmap tied to your business goals
  • Code review on whoever builds for you
  • Hiring and vendor review: candidates, agency quotes, contracts
Proof

CTO of BLAK International, a private aviation company, from 2022 to April 2026.

02 / Web apps

Web apps

SaaS products, marketplaces and internal tools, built end to end.

For
Founders and companies that need a product built, rebuilt, or finished.
How it runs
Phased development: a first milestone or MVP, then the next phase once it’s live. New builds, or takeovers of builds other developers couldn’t finish.
Built with
Angular, Firebase, Node.js and Google Cloud.
What you get
  • Agreed scope and milestones before any code is written
  • The application: interface, backend and database
  • Sign-in, user roles and permissions
  • Integrations with the services and APIs it needs
  • Testing, deployment and documentation
Proof

SelfManager.ai, our own AI-powered SaaS with 14 AI features in production.

Your Spare Space, a two-sided marketplace built full-stack from scratch.

“From the start he completely saw my vision with building my very specific website. I knew it was a hard task but he created it with ease it seemed.”
Jacob, web app client
03 / Ecommerce

Ecommerce on Shopify

Shopify and Shopify Plus stores, and the custom work behind them.

For
Brands whose store has outgrown its theme.
How it runs
A scoped project for a build or a migration, or a monthly retainer for ongoing development.
What you get
  • A custom theme, from Figma or from scratch, with sections your team edits without code
  • Custom functionality and checkout rules, such as blocking orders from certain ZIP codes
  • Integrations with your CRM, invoicing and analytics, such as HubSpot, SmartBill and Google Analytics
  • SEO carried over at launch: titles, descriptions and redirects from the old pages
  • A careful release onto your live store, without losing your team’s edits
Proof

We run and scale Shopify Plus stores, including a US store that passed $10M in sales this year.

Recent build: Royal Labs, 2026. Ongoing: Shot of Joy, on retainer for years.

“Whatever you need, it’s done exceptionally well and extremely quickly. They have helped me face some of the toughest challenges. That’s why I’ve kept them on retainer for years.”
Jeb, Founder and CEO, Shot of Joy
04 / AI

AI & integrations

AI features that do real work, and the integrations that connect your tools.

For
Teams that want AI inside their product or their operations, not a demo.
How it runs
A scoped project: one feature or workflow first, then the next.
What you get
  • A straight answer first: where AI belongs in your product, and where it doesn’t
  • The AI feature or workflow, working inside your product or operations
  • Access only to the data it needs, under your rules
  • Handling for model errors and rate limits, plus caching and usage limits that keep model costs predictable
  • Integrations and automations between your tools, through APIs and webhooks
  • MCP servers that let ChatGPT and Claude work inside your product
  • A documented handover
Proof

AI: 14 AI features in production in SelfManager.ai, our own product.

Integrations: a Shopify, SmartBill and Make integration that automated a client’s invoicing.

On integration work
“Communication was clear and efficient, the integration between SmartBill, Make, and Shopify was completed successfully and everything works smoothly. He handled all technical details and guided me through the process in a professional and friendly manner.”
Geanina, ecommerce client
(03) How it runs

One way of working, whatever you hire us for.

  1. 01Your brief.

    The goal, the deadline and what exists today. A few lines are enough.

  2. 02A reply within 24 hours.

    Useful questions and a proposed next step. Scope, milestones and pricing are agreed before work begins.

  3. 03Delivery in agreed milestones.

    Clear updates and a chance to review each milestone, whether it’s working software, a technical assessment or a roadmap. If something is a bad idea, you hear it before you pay for it.

  4. 04Handover, and after.

    A documented handover. Then a retainer, monthly CTO hours, or a clean finish.

(04) Client feedback

What clients say about working with us.

★★★★★

"Marian was incredible to work with. Highly skilled and able to dig into a poor web implementation, debug and correct everything we needed in a very efficient manner. He was great to communicate with and can work autonomously with both high level or specific direction."

M
Matt
Business owner
★★★★★

"Marian demonstrated exceptional technical skill, attention to detail, and clear communication throughout. He worked efficiently to implement complex interactive elements, ensuring the website updates aligned perfectly with our vision."

M
Michael
ONE65 San Francisco
★★★★★

"He’s very knowledgeable and skilled. His code is clean and concise. He communicates well and precisely."

S
Shannon
Repeat client

We also build and maintain sites on Squarespace, Webflow and WordPress.

Start a project

Have a project in mind?

Tell us what you’re building and where it’s stuck. Within 24 hours you get useful questions and a proposed next step, or an honest answer if we’re not the right fit.

  1. 01Tell us about it.A few lines on the goal, the deadline and what exists today.
  2. 02A reply within 24 hours.Useful questions and a proposed next step, in writing.
  3. 03Scope and price agreed before work starts.Projects from $2,000. Ongoing fractional CTO work is billed monthly.
Response time
Within 24 hours, 7 days a week